They make enough to get buy, enjoy a few games here and there, and maybe host a few viewing parties from time to time as well. Zippia. Currently, you are using a shared account. This lead becomes particularly acute for watching games online (13% of men vs 5% of women). Research Summary. Major League Soccer. College football is stronger than some professional sports fan demographics, but has 40% of its viewership over the age of 55 and 80% of the fan base is White/Caucasian. Shaun Anderson, an assistant professor at Loyola Marymount University who focuses on how sports properties utilize their platform to engage in social justice initiatives, recognizes the change in tone, but doesnt believe the NFL will be a leader in advocating for change. According to the National Football League demographic and financial statistics, even though players are primarily people of color, most management, coaching, and official positions are held by male non-people of color. Visit ESPN for the team statistics of the Washington Wizards vs. Chicago Bulls NBA basketball game on 27 February 2023 Necessary cookies are absolutely essential for the website to function properly. Heres how the numbers play out across the past two decades: Comparatively, Major League Baseball (MLB) had a revenue of about $10.37 billion, the National Basketball Association (NBA) about $7.92 billion, and the National Hockey League (NHL) about $4.37 billion in 2019. Historically, violence has been entwined with the traditions of football, earning its own title: 'Football Hooliganism.'. 46% of the average NBA team's fans are white, compared to 61% for the average NHL team. Operating income of National Football League teams in 2020. By clicking Accept All, you consent to the use of ALL the cookies. The report delivers insights on the approximately 182 million college sports fans worldwide to assist marketers, business leaders and athletic departments better understand the marketplace. "Share of Soccer Fans Worldwide in 2022, by Gender . Several factors that led to these changes include: An increase in assistant coaches of color from 33.6% in 2019 to 35.6% in 2020; An increase of people of color in management positions within the League Office; An increase of people of color in professional administration positions from 20.7% in 2019 to 24.1% in 2020. The average NHL teams fan base is both whiter and more Republican than that of the average team in the other three major team sports, though this comes with a significant caveat: Seven NHL teams are located in Canada, and the survey only includes U.S.-based adults. He has hired over 50 people in his career, been hired five times, and wants to help you land your next job. The Dallas Cowboys, who generated $800 million in revenue during 2020 and are the highest-grossing team in the league, top the list with an operating income of $280 million and an estimated value of $5.7 billion. Not surprisingly, the report found college sports fans live in all 50 states. After failing to qualify for the World Cup in 2018, the U.S. mens national team could play a considerable role in sparking interest among casual fans and non-fans with a strong showing later this year in Qatar. Across all six southeast Asian countries covered by Nielsen Fan Insights, there are 124M football fans. More realistically, rookie players will earn a minimum pay of $435,000, and each team has a salary cap of $188.2 million. No member of Americas Team has declined to stand for the Star-Spangled Banner since former NFL quarterback Colin Kaepernick started the movement back in 2016, and Cowboys owner Jerry Jones wants to keep it that way. Both of those figures are virtually unchanged. Statista. In the United States, sports fans primarily watch 7 professional sports on a regular basis. Such . My FanDuel picks are at the bottom. Regardless of whether you call it football or soccer, its a sport with massive global appeal and fan interest. Younger generations are multi-tasking, mobile-oriented and always connected. Age: Roughly 30% of Super Bowl attendees are ages 45-65 which is on par with the national average age of viewers who watch NFL. We use cookies. Over the past years, the introduction of the video assistant referee and the widespread use of electronic performance and tracking systems have had a positive impact on the game, improving both the safety and the performance of players and referees. Athletes who rely on fans for an internal boost were forced to find new motivations to perform during the COVID-19 season. Football. For comparison, 56% of non-horror fans are homeowners and only 16% still live with their parents. Privacy notice | Terms of use | Do not sell or share my personal informationNielsen Marketing Cloud Privacy Statement, ICP17078252 | 44010402001179 | . As of 2019, among the 251 broadcasters who work with the NFLs TV and radio partners, 49 (less than one-fifth) were Black. The average live match audience of the FIFA Women's World Cup increased by 106%, from 8.4 million in 2015 to 17.27 million in 2019. of the current worlds population is under 24 years of age. In 2020, according to Gemba Insights global sports fan research, across a basket of 13 of the world's most popular sports, women make up 47% of highly engaged, passionate sports fans. The NHL was the lone U.S.-based sports league to play its full slate of games that night. STATISTICS - FACT Either way, Manchester United seems to have a large fan base as it managed to bring an average of 74,000 people per game followed by Arsenal with an estimated 59,000 fans per game. . More than half of respondents who identified as soccer fans were under the age of 45 (54%), a greater share than than any of the other sports included in the survey, including the NBA (51%), NFL (46%), college basketball (46%), tennis (46%), NHL (44%), MLB (43%) and golf (40%). 77 00 % During the 2018. Business Insider. Statista. The report suggests one factor at play here is that mens basketball games are more likely to be played midweek and occur more frequently, but points out its still important for brands to know as they consider how to engage with specific audiences. Digging deeper, the data shows that college sports fans in the 35-54 age bracket have disproportionate spending power. Nielsen SportsDNA global research shows football is the most popular sport among women globally and a recent study shows 70% of women find the mens FIFA World Cup very appealing and 58% of women find the womens FIFA World Cup very appealing.. . They have the highest income of all sports fan demographics, with over 70% earning more than $75,000 annually. This was also an increase of nearly nine percentage points since 2014. For the average NFL team, 1 in 5 fans is Black and 1 in 5 is Hispanic. 46% of the average NBA teams fans are white, compared to 61% for the average NHL team. While race isnt as clear an indicator of opinion on kneeling as political affiliation, racial and ethnic minorities who identify as NFL fans are more likely (58 percent) than white fans (38 percent) to back kneeling as a form of protest, according to a Morning Consult survey conducted Sept. 3-7. What is the demographic of football fans? Super Bowl ratings among Americans between 18 and 49 have fallen dramatically over the past 10 years. World. 2017 College Football Fan Study 2018 College Football Fan Study 2019 College Football Fan Study 2020 College Football Fan Study 2021 College . Rick Pitino Says The Noise Linking Him To Other Jobs Pales In Comparison to His Time At Kentucky, Paul Pogba Returns To Help Juventus Win Serie A Derby Against Torino, Monica Puig Joins Athleta's Tennis Movement, Part Of Larger The Power Of She Collective, Atletico Madrid Reportedly Offer To Sign Ferran Torres From FC Barcelona, FC Barcelona Make Lionel Messi Genius $100 Million Final Offer To Return To Club This Summer - Reports, Atlanta Braves Post Record Revenue, But Profit Falls, FC Barcelona Still Keen On Signing New Pedri Alberto Moleiro From Las Palmas - Reports, Big Apple Aces Max Scherzer, Gerrit Cole, Carlos Rodon Among MLBs Elite Slider Artists. Please see Cookies to learn more about how they are used on our website. The Los Angeles Chargers, Oakland Raiders (who have since moved to Las Vegas), Baltimore Ravens, New York Jets, Los Angeles Rams and Arizona Cardinals have the most racially diverse fan bases in the NFL. According to TIDES data, the NFL is making progress in racial and gender diversity for many different positions, both on and off the field. Register in seconds and access exclusive features. Super Bowl 55 boasted 91.6 million TV viewers (96.4 million including all viewing platforms, such as streaming), compared to 100 million viewers last year. Similar patterns are repeated globally. Click Accept cookies to activate them or Reject cookies if you do not want them. In 2020, Jason Wright of the Washington Football Club became the first Black team President in NFL history. Whats the percentage of players of color in the NFL? showed that slightly more than half believe sports properties have a responsibility to use their influence to affect political and cultural issues. In the NBA or the NFL, for example, there are opportunities for those players to engage in celebration in the NBA, for example, with slam dunks, you get to feel that, he said. A paid subscription is required for full access. People are crazy about this game. The Brooklyn Nets have the most racially diverse fan base in the four major team sports, closely followed by the Houston Rockets, Miami Heat, Los Angeles Clippers and Los Angeles Lakers. The NFL did not respond to a request for comment on whether it considered fan demographics when formulating its approach to social justice. The ranking of senior national teams and the results of recent FIFA World Cups clearly demonstrate a trend towards a growing imbalance in national team football. The Los Angeles Angels, Miami Marlins, Los Angeles Dodgers, Oakland Athletics and San Francisco Giants have the most diverse fans in MLB. Please do not hesitate to contact me. You need at least a Starter Account to use this feature. Beyond Alabama, the South is heavily represented among states. The need exists to identify the different types of fans due to the inadequacies of past theories to explain the totality of fan behavior. The M Logo and MORNING CONSULT are registered trademarks of Morning Consult Holdings, Inc. this week, Jones suggested its important for the Cowboys in particular, given the makeup of their fan base, to consider the opinions of fans who believe politics have no place in sports or that kneeling is unpatriotic. The craze of football in the world needs no introduction. 21.54 per cent of our traffic is 35-44. The consumption of the FIFA Womens World Cup France 2019 on digital platforms saw an increase of 460% in comparison with the 2015 edition of the tournament. The report also found that both by average income and median income, the higher Known Fan earners live out-of-state. Five MLB teams the Texas Rangers, Atlanta Braves, Houston Astros, St. Louis Cardinals and Colorado Rockies have more Republican fans than Democratic fans, a higher number than any of the other three leagues. You only have access to basic statistics. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. 40 00 % of the current world's population is under 24 years of age. Accessed on 9/29/21. Nielsen. Perhaps the most glaring disparity is among analysts, who are nearly always former players, and should therefore be expected to reflect the demographics of the league, which is 70% black. (Chris Coduto/Getty Images). And while the NFLs revenue dropped significantly between 2019 and 2020, there was a clear rebound for the 2021 season. The borough was founded by royal charter in 1207 by King John, made up of only seven streets in the shape of the letter 'H'. What is the demographic of football fans? Do Not Sell or Share My Personal Information. This is directly linked to comparatively high levels of investment in Europe and low levels of investment everywhere else (with the limited exception of South America). Alex Silvermanpreviously worked at Morning Consult as a reporter covering the business of sports. Available: https://www.statista.com/statistics/1134065/share-soccer-fans-gender/, Share of soccer fans worldwide in 2022, by gender, Available to download in PNG, PDF, XLS format, National football teams in Western Europe, France: national football team's most played in venues as of 2022, Top matches of the national football team in France 2021, by attendance, France: matches of the national football team with most attendees as of 2022, Most valuable footballers of the French national team 2022, French national football team players with the most selections 2022, Play balance German national football team 2000-2021, Germany: national football team's most played in venues as of 2021, Germany: national football team match attendance in 2018, Germany: matches of the national football team with most attendees as of 2022, Leading market values of German national soccer players as of July 2022, Germany: overall World Cup results up until 2018, by category, Leading goal scorers for the Italian national soccer team 1910-2022, Italy: national football team's most played in venues as of 2022, Italy: matches of the national football team with most attendees in 2018, Italy: matches of the national football team with most attendees as of 2022, Total TV audience of the men's national soccer team in Italy 2011-2019, Leading market values of Italian national soccer players as of July 2022, Selling price of Serie A soccer jerseys in Italy 2020-2021, by club, Leading goal scorers for the Irish national soccer team 1924-2022, Ireland: national football team's most played in venues as of 2022, Most attended national football team matches in Ireland 2019, Ireland: matches of the national football team with most attendees as of 2022, Portugal: national football team's most played in venues as of 2022, Portugal: matches of the national football team with most attendees 2018, All-time most attended games of the Portuguese men's football team 2022, Portugal: overall World Cup results up until 2018, by category, Most valuable players of the Portuguese national football team 2022, Spain: national football team's most played in venues as of 2021, Spain: matches of the national football team with most attendees 2018, Spanish national team's soccer matches with highest attendance 1920-2022, Most valuable footballers of the Spanish national team 2023, Leading goal scorers for the Welsh national football team 1876-2022, Leading goal scorers for the Northern Irish national football team 1950-2022, Wales: national football team's most played in venues as of 2022, by matches played, Scotland: national football team's most played in venues as of 2022, Northern Ireland: national football team's most played in venues as of 2022, England: national football team's most played in venues as of 2022, Italy: where to watch soccer matches 2015, Italy: today and yesterday football league system 2015, Soccer fans' opinion on the use of VAR for various situations in France 2018, Leading Serie A soccer players in Italy in 2021-2022, by number of scored goals, Leading Serie A soccer players in Italy in 2021-2022, by number of assists, Italian soccer clubs winning the Serie A, by victories and by city 1897-2020, Italian soccer clubs winning the Serie A, by victories and by region 1897-2020, Football fans' attitudes towards video assistant referee (VAR) in France 2019, COVID-19: soccer matches with highest ticket sales losses Liga MX 2020, Average per soccer game attendance J3 League Japan 2014-2022, Germany: activities undertaken during the 2018 FIFA World Cup, Italy: activities undertaken during the 2018 FIFA World Cup, Russia: activities undertaken during the 2018 FIFA World Cup, Soccer interest levels in the U.S. 2020, by gender, Find your information in our database containing over 20,000 reports. The 55+ age demographic is the largest percentage off the NFL fans demographics at 37%. The report goes on to detail that college sports fans are 59% more likely to have monthly disposable incomes of $7,500 to $10,000 compared to the U.S. adult population. The game has risen in both participation and interest, thus laying the foundation for the generation of higher commercial returns for the long-term benefit of the whole football movement. Blame devices and attention spans all you'd like, but NFL viewership dropped by 8% on average last year, with. Accessed on 9/29/21. No votes so far! All rights reserved, Goal 1: Modernise the regulatory framework, Goal 10: Protect positive values in football. In an ever-changing world, were here to help you stay ahead of whats to come with the tools to measure, connect with, and engage your audiences. 2023 Morning Consult, All Rights Reserved. Your favorite sport can describe you more accurately than you may believe. Demographics (from our 2022 survey): Currently, 24% of Americans aged 18+ participate in sports betting. How Much Money Does an NFL Player Make a Year? Media is more complex than ever. This browser does not support the video element. Digging deeper, the data. From Disabled and $500k in Debt to a Pro Blogger with 5 Million Monthly Visitors, 20 Intriguing Demographics of Sports Fans, Fitbit SWOT Analysis for 2021: 25 Biggest Strengths, GoPro SWOT Analysis for 2021: 24 Big Strengths and, INFJ and INTJ Relationship Compatibility for a Male, "From Disabled and $500k in Debt to a Pro Blogger with 5 Million Monthly Visitors. Discover the future of cross-media measurement with Nielsen ONE. This report allows marketers and business leaders, at the national and local level, to see how their customer audiences can be addressed in college sports, said Jennifer Davis, chief marketing and communications officer at LEARFIELD. The cookies is used to store the user consent for the cookies in the category "Necessary". Enthusiasm for soccer was higher among younger adults than the general population, with 40% of those ages 18 . The NBAs fan base is about as diverse as soccers, with 39% being fans of color. In those seven Northeast states, fewer than 4 percent of Facebook users were fans of a college football team, based on their likes. Fan demographics In almost every market people are more likely to be sports fans the older they are This is attributed to younger people having a wider interest range, different media consumption habits and lower disposable income (making following the sports harder). What experience do you need to become a teacher? For the average NFL team, 1 in 5 fans is Black and 1 in 5 is Hispanic. Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features. The NHL has begun advocating on issues of racial inequality and social justice. 9.45 per cent of our traffic is 65-plus. Soccer also had the most diverse fan base, with 40% being fans of color. Most Super Bowl wins by NFL team 1967-2023, Average ticket price in the NFL by team 2021, FIFA World Ranking: top male soccer teams 2022, Athletic footwear global market share by company 2015, Health & Fitness Clubs - Statistics & Facts, Sporting goods industry in the U.S. - statistics & facts, Profit from additional features with an Employee Account. As nations compete for the 2018 FIFA World Cup, Nielsen Sports research shows the popularity of football is growing in the U.S., India and China. Teams; In 2021, the National Football League brought in more than $17.19 billion, a drastic increase compared to $4.2 billion in 2001. Points since 2014 not want them of Football in the 35-54 age bracket have disproportionate spending power Silvermanpreviously at! 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